So how does it work...

In addition to offering brand new jewelry, direct from domestic and international designers and manufacturers, we also offer previously-owned jewelry. The prices of our new jewelry are very price competitive as they are not inflated to allow for frequent "sales" or other reduced-price promotions. The prices of our pre-owned jewelry offer our customers even more significant values.

What differentiates Be Iced most importantly from traditional jewelers is that we offer value for that jewelry which our customers no longer wear toward the purchase of anything in our store. We say "Bring in the jewelry you no longer love; love the jewelry you leave with." We offer value for all jewelry of gold, platinum, and genuine gemstones. We believe the values that we offer are well in excess of what our customers might receive in other establishments.

Bring in the jewelry you no longer love			Love the jewelry you leave with
Be Iced® Trade In Value:	$600		Be Iced® Certified Pre-Owned Price:	$800
			Comparable New Purchase Price:	$1500
			Customer Price: (after trade, not including tax)	$200